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Sample Press Release
Here is a press
release example and
some tips for you to use when writing your press release.
We've also includes a list of press release distribution services to help you
get your press release in the hands of your target media.
Press Release Distribution Services
Send2Press™
Professional and affordable press release distribution services including placement on Yahoo!, CNET, Hoovers,
Morningstar.com, CBS Marketwatch, and many others.
eReleases.com Press Release Services -
Affordable press release distribution to opt-in journalists, targeting specific industries. Features tips on press release writing as well as media & research resources.
PressBlaster
PressBlaster is a Windows program that allows you to send your own press
releases directly to the media. The program includes a database of over 27000
editors and press affiliates. Complete contact information is built right into
the program, including the editors name, address, phone, fax, and email
address.
Press Release Tips
- Submit your press release on your
letterhead to convey a professional image.
- Title your press release with the
words "News Release" or "Press Release."
- Next, include the words "FOR
IMMEDIATE RELEASE" to let the editor know the information in your
release is available for immediate publication (unless you are promoting a
time-sensitive event, then indicate the desired release date).
- Develop a compelling title for your
press release that grabs the reader's attention.
- Double space the text of the press
release if mailing or faxing it, single space if submitting it
electronically.
- Limit your press release to 1-2
double-spaced pages.
- Use quotes from company staff,
partners, or customers in your press release to increase it's readability
and credibility.
- Indicate that there is a second
page to the press release by typing more
- Start the second page of your press
release with a header containing the title of your press release and the
words "Page 2."
- Include complete contact
information (contact name, company name, company address, contact e-mail,
contact telephone, contact fax, and company URL) at the bottom of your press
release so that the media can reach you if they need additional information.
- Conclude your press release with
###, the convention used to let the reader know they have reached the end of
your press release.
- Identify the appropriate editors to
submit your press release to by name, if at all possible.
- Submit your press release to your
media list and generate free publicity for your organization!
Copyright
© 2003 Quest.
All Rights Reserved. Reproduction
of these press release tips is prohibited without the consent of Quest.
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